It’s for anybody with an curiosity. However I’ve to confess, I particularly love the concept of persuading individuals who assume they’re in no way occupied with vegetarian meals that they’re, that it’s scrumptious, that it’s approachable, that it’s very a lot for them.
Was it at all times referred to as The Veggie?
One of many rejected names was Completely Herbaceous, which didn’t get far as a result of it’s too lengthy and really foolish and nobody appreciated it. All of us instantly appreciated The Veggie — it simply felt heat, pleasant and welcoming. And that concept got here from Owen Dodd, an engineer who labored on The Veggie in its earliest days. A variety of the rejected names didn’t really feel proper as a result of they connoted weight loss plan tradition in some small, insidious means, and I completely didn’t need to try this — The Veggie isn’t about abstaining, it’s about feasting.
Is there nonetheless a social stigma round being vegetarian?
I feel it is determined by the place you might be, who you spend time with and what you may have entry to, however to me that feels so misguided, and so boring.
It looks like The Occasions is together with extra vegetarian recipes in its protection today. Is that the case?
We’re publishing fewer meat recipes than we used to, and the variety of vegetarian recipes will solely proceed to extend.
You’re based mostly on the West Coast. How does California’s vegetarian scene examine to New York Metropolis’s?
There’s a very vibrant vegetarian and vegan scene right here, from baking to cheesemaking to quick meals. I’ve reported on it slightly bit — I wrote a bit about vegan taquerias final 12 months. However what’s actually thrilling is that it’s not taking place simply right here.
Confession time: Is there a vegetable you actually don’t like?
Uncooked bell peppers, one thing in regards to the aroma and the wateriness is slightly repulsive to me. I like them cooked, although! Simply not uncooked.